Analysis in PDF Format: Creativity in Business, Rory Kenny

1 rating since posting on Sunday, July 9, 2006
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(submitted by Dez )

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Excellent Overview of Harnessing Innovation and Creativity in Business
Just read this short work by Rory Kenny an MBA student at Cambridge Business School.

The document covers a lot of practical advice in trying to develop creativity and innovation in any business. It is full of information and is easy to read, and I came away with a much better view of how to take the subject forward in my own company than from reading 20 or so separate academic articles.

Highly recommended -- at the moment it is freely accessible.
www.jbs.cam.ac.uk/library/c...y_rory.pdf - Dez , posted 07/09/06

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